Guide to Asset Dimensions

Everything you need to know about designing onsite components to fit your brand
Written by Nora
Updated 2 months ago

This guide will help you figure out he right size pieces of content for all aspects of your program.

Wallet

Auth Slider Images (Recommended size: 1568 x 2734)

How to find them to make the change:

Activities Images (Recommended size: 200 x 200)

How to find them to make the change:

Challenges Banner (Recommended size: 625 x 260)

How to find them to make the change:

Container Images (Recommended size: 50 x 50)

How to find them to make the change:

Member Cards (Recommended size: 272 x 155)

How to find them to make the change:

Apple Wallet Pass

Background Image (Recommended size: 272 x 99)

How to find them to make the change:

Logo Image (Recommended size: 97 x 25)

How to find them to make the change:

Apple Wallet Image Guidelines 
  • The background image (background.png) is displayed behind the entire front of the pass. The expected dimensions are 180 x 220 points. The image is cropped slightly on all sides and blurred. Depending on the image, you can often provide an image at a smaller size and let it be scaled up, because the blur effect hides details. This lets you reduce the file size without a noticeable difference in the pass.

  • The footer image (footer.png) is displayed near the barcode. The allotted space is 286 x 15 points.
    The icon (icon.png) is displayed when a pass is shown on the lock screen and by apps such as Mail when showing a pass attached to an email. The icon should measure 29 x 29 points.

  • The logo image (logo.png) is displayed in the top left corner of the pass, next to the logo text. The allotted space is 160 x 50 points; in most cases it should be narrower.

  • The strip image (strip.png) is displayed behind the primary fields.
    On iPhone 6 and 6 Plus The allotted space is 375 x 98 points for event tickets, 375 x 144 points for gift cards and coupons, and 375 x 123 in all other cases.
    On prior hardware The allotted space is 320 x 84 points for event tickets, 320 x 110 points for other pass styles with a square barcode on devices with 3.5 inch screens, and 320 x 123 in all other cases.

  • The thumbnail image (thumbnail.png) displayed next to the fields on the front of the pass. The allotted space is 90 x 90 points. The aspect ratio should be in the range of 2:3 to 3:2, otherwise the image is cropped.

  • NOTE: The dimensions given above are all in points. On a non-Retina display, each point equals exactly 1 pixel. On a Retina display, there are 2 or 3 pixels per point, depending on the device. To support all screen sizes and resolutions, provide the original, @2x, and @3x versions of your art.

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